We know how important 3D virtual tours are to real estate professionals, builders and property managers when it comes to marketing homes and helping home shoppers get a more complete visual representation of a listing.
At this time, Zillow does not show Matterport tours. We understand some partners are receiving conflicting messages from CoStar and the Matterport team. However, their ambiguous application of their terms to their products create legal risk for many parties, including Zillow brands. We have repeatedly requested CoStar provide clear, consistent and legally-binding terms directly to us so we can ensure Matterport tours are being shown in a compliant way across platforms.
Our asks are simple and fair. We need to see specific changes made and no action has been taken at this point. If that happens, all partners will hear directly from us about Matterport tour reinstatement.
CoStar and Matterport can operate their business however they choose, however, the current terms present risk for Zillow and we will not host Matterport media without clearly defined, public-facing terms that authorize us to do so. We’ve asked for specific changes and they have not been made. Until then, we will work with partners on alternative solutions.
We continue to accept tours from many third-party vendors and also offer solutions through our own Zillow Media Experts solution, Zillow 3D Home. Additionally, Zillow 3D Home terms make it clear you can use the tours and floor plans outside of Zillow sites wherever you choose to market the home because that’s what’s best for you and the home shoppers viewing your listings.
Our goal in this situation is clarity for everyone and compliance for us.