Zillow Acquires Buyfolio

The online and mobile collaborative shopping platform makes online shopping for a home easier and more organized.

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Today, we’re excited to announce we’ve acquired Buyfolio, an online and mobile collaborative shopping platform where home shoppers can search, track, organize and discuss for-sale listings with their real estate agent, significant other or a private group.

Buyfolio makes online shopping for a home easier and more organized, giving home buyers a simple, real-time snapshot of their home search, and allowing the buyer’s agent to add local knowledge, notes and additional listings.

We plan to offer Buyfolio’s online and mobile products to Zillow Premier Agents and brokerages nationwide as a valuable service for client relationships. Additionally, home buyers on Zillow will have access to these tools.

We see huge potential in the collaboration tools built by Buyfolio. After one year in just New York City more than 2,000 agents signed up, and consumers and agents created more than 20,000 folios.

Founders Matt and Susan Daimler also started SeatGuru.com, an award-winning online airline seating guide, which was acquired by Expedia in 2007.